Google, the search giant recently invested $22 million into KaiOS, the newer corporation that is already making the feature phone OS based on the roots of misfired Mozilla Firefox OS. It aims to provide smartphone-like services to feature phone users and allow them access to Google’s services along with native KaiOS features.
Android is still a dominant platform in the smartphone world, but the operating system remains little in feature phones. These phones are less powerful but also much more affordable which are very winning in emerging markets. In Android Go, Google aims to offer a key to settle in the smartphone market at very low cost. The search engine has found a way to offer its applications, services to a large part of the world’s population who cannot afford Android devices.
This move will add strengthen existence of Google’s services in such countries and further enhance the figure of users on their platform, the report says. Anjali Joshi, VP of Product Management for Google’s Next Billion Users division said:
“We want to ensure that Google apps and services are available to everyone, whether they are using desktops, smartphones, or feature phones. Following the success of the JioPhones, we are excited to work with KaiOS to further improve access to information for feature phone users around the world.”
According to the plan, the makers will be working towards joining together Google services like search, maps, YouTube and Assistant into KaiOS. Google announced this week a $22 million investment in KaiOS, Born after Firefox OS, It has become a favorite choice for some manufacturers such as HMD (Nokia), TCL (under the Alcatel brand) or Micromax. All have launched phones equipped with the operating system, despite its youth.
KaiOS phones are indeed in the hands of 40 million users, and growth is strong. By maintaining its investments in the design of an Android always more resource-efficient, and offering its services to KaiOS, Google plays on all fronts. And the group could win the bet