Today, NBCUniversal has announced that they are going to launch its own standalone streaming service in 2020. The ad-supported service of the streaming service will be free for NBC TV subscribers in the United States and also for the Comcast Cable and Sky subscribers on the international level.
The paid version of the app also includes an ad-free version for those people who don’t want to watch and see all the commercials coming, it will available for $12.99, according to a CNBC report. NBCUniversal streaming services will provide original programming for subscribers along with its catalog of titles. Shows like 30 Rock and The Good Place will be available to stream through NBCUniversal’s service.
“NBCUniversal has some of the world’s most valuable intellectual property and top talent, both in front of and behind the camera,” said CEO Steve Burke in a statement. “Many of the most-watched shows on today’s popular streaming platforms come from NBCUniversal. Our new service will be different than those presently in the market and it will be built on the company’s strengths, with NBCUniversal’s great content and the technology expertise, broad scale and the wide distribution of Comcast Cable and Sky.”
The company has also a 30 percent share in Hulu, Analysts started anticipating in 2018 that NBCUniversal will sell its share in Hulu to Disney and take over a 60 percent control of the platform following the acquisition of Fox. Comcast who is the NBC parent company brought three executives of NBC as board members for Hulu in September 2018.
However, other companies like Warner Bros, AT&T, and Disney are also launching their streaming service this year. All of these companies depends upon each other’s catalogs and standalone, exclusive offerings to bring in subscribers and compete with mega streaming services like Hulu and Netflix. NBC has also announced few leadership changes and restructuring, Bonnie Hammer, who led the cable division of the company, now promoted to chairman of direct-to-consumer and digital enterprises, where she’ll be in charge of the new service.